Tag Archives: ebooks

The Ebook, The Myth of the Garage, by the Heath Brothers – For Free!

by Chip Heath and Dan Heath

News Flash:  You can get a free copy of The Myth of the Garage by Chip Heath and Dan Heath from the Kindle Store at Amazon.


This is really interesting.

And I like it.  And not just because it is free.

I can’t begin to tell you how much I like reading on the Kindle App on my iPad.  The features – a search button, a click which takes you to the Table of Contents, the highlighting feature, the fact that you can view all of your highlights (and with a little work, can copy and paste them into a Word document) — are all just wonderful, and genuinely useful to a serious book reader.  The Kindle app is a great tool.

And reading on the iPad, in a “book format,” is so much easier that clicking through to essay after essay on the web.  For example, wouldn’t it be great to have all of Malcolm Gladwell’s essays (most of which are archived at his web site, Gladwell.com), in one ebook?  Yes, it would.

Now the future has just arrived in the first such volume (that I know about — there could be others).

Chip and Dan Heath are terrific authors.  The brothers Heath wrote Made to Stick, and Switch, both of which I have presented at the First Friday Book Synopsis.  They also have written a number of essays for the magazine Fast Company.  I have not read most of these.

But I’ve read a bunch of them now.  Because they are compiled, all together, in a free ebook available through the Kindle store.

And, yes, some of these essays are terrific.

The Heath brothers, with terrific essays, all on one place, in an easy-to-read-and-highlight ebook.  Is this heaven?

(By the way, this one was free, but there is a real market for these.  I would gladly pay a Kindle price for all of the Gladwell essays, or the Gawande essays, or so many others, to have them in one volume).

Order it now for your Kindle, or your Kindle app.  “Buy” it (for free) here.


Here’s a quick take on The Myth of the Garage, that I found here.

From Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, comes The Myth of the Garage: And Other Minor Surprises, a collection of the authors’ best columns for Fast Company magazine – 16 pieces in all, plus a previously unpublished piece entitled “The Future Fails Again.”

In Myth, the Heath brothers tackle some of the most (and least) important issues in the modern business world:

  • Why you should never buy another mutual fund (“The Horror of Mutual Funds”)
  • Why your gut may be more ethical than your brain (“In Defense of Feelings”)
  • How to communicate with numbers in a way that changes decisions (“The Gripping Statistic”)
  • Why the “Next Big Thing” often isn’t (“The Future Fails Again”)
  • Why you may someday pay $300 for a pair of socks (“The Inevitability of $300 Socks”)
  • And 12 others . . .

Punchy, entertaining, and full of unexpected insights, the collection is the perfect companion for a short flight.

The iPad Goes Mainstream – Even Libraries are Becoming Fans, and Enthusiastic Users

Facebook COO Sheryl Sandberg did a lightning round with Oprah, which was basically the greatest thing ever.
Facebook COO Sheryl Sandberg:  Books on paper or books on a Kindle?
Oprah:  “iPad.”
(read the article here)


I have written before about how much I like – really like! – my iPad.  In the “reading books” part of my life, my favorite feature is the immediate “sample download” of books.  I prefer the format/look of iBooks, but Kindle has a wider selection of titles.

And, when I actually purchase a book on Kindle, which I am doing with increasing frequency, it has an amazing feature – you can highlight sections on your iPad (which you can also do on iBooks), and then!, you can print the highlights out from your Amazon page on your computer.  And!, you can copy and paste from your own highlights.  And!!, you can view the “most popular highlights “ of the book – obviously a compilation from all of those who bought the book on Kindle.  I can’t find this same feature on iBooks — I hope they add it.  (or, if it is available, and I haven’t found it, please let me know.  Comments are always open).

Wow!  Just wow!

Bob Morris sent me this link:  20 Coolest iPad Ideas for Your Library, which lists 20 cool ways that the iPad is being used by libraries.  The first, and most obvious, is that you can now “check out” books for your iPad, and instantly download them into your iPad from anywhere.  After a set period (three weeks, or so), the books just disappear.  I have read one book this way from my Richardson library.  It works fine — but the format does not match the cool format of iBooks, or even Kindle.  Some libraries are even checking out iPads for their library card holders.

Here’s an excerpt from this article:

Since its 2010 release, attitudes about the iPad have undergone a radical change. Once mocked by techies for being both frivolous and having a silly name, the device has since become nearly ubiquitous in coffee shops, schools, airports and businesses across the nation. Why? Because in many ways, the iPad actually did live up to the hype. It’s easy to use (even for little kids), intuitive, lightweight and generally a highly versatile tool adaptable everywhere, from the board room to home room.

Check out all 20 of the ways that libraries are using iPads.  It’s a cool list of cool ideas.

There has been no bigger champion of reading books than Oprah.  So for her to announce her love and preference for the iPad, it seems like ebooks on an iPad has now gone fully mainstream.  I know that many regret the threat to physical books – including me – but as I wrote a while back, I’m A Convert – I’m Now Reading Books On My iPad, And Loving It, I am an enthusiastic convert.  The iPad is, simply, a marvel.